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Review a postcard for accessibility

Review the postcard for meaningful order, readable text, useful image descriptions, contrast and sound data structure.

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Practical publishing guidance based on Megal Publisher’s documented page, text, image, table, review and output tools.

Practical workflow

Work through the publication in a fixed order

Separate content, structure and proofing decisions so a late correction does not undo earlier work.

Start with meaning and order

A reader should be able to identify the purpose of the postcard, navigate its sections and understand the required action without decoding the visual design. The intended audience is recipients of a mailed promotion, invitation, thank-you or short announcement, and the goal is to deliver one memorable front message and a practical reverse-side response. Use descriptive headings for front visual and headline, short supporting message, recipient or address area, sender identity and response details and any conditions and keep their reading order logical in both the page layout and exported document.

Make text readable

Use large, concise display text on the front and a calm reading size for the message, address and conditions on the reverse. Check font size at final output size, line spacing, paragraph width and contrast. Do not place essential text over a photograph unless the contrast remains dependable across the whole text area. Avoid using colour, capitals or decorative type as the only way to distinguish warnings, categories or actions.

Describe images and structure data

Select a front image with a clear focal point that remains strong after trimming and does not hide essential wording. Add concise alt text to informative images that explains their purpose in context. A caption is not always a substitute because it may serve a different editorial role. For data, mail dates, promotional codes, contact details and address conventions should be checked before personalisation or bulk production.. Use real table headers where row-and-column relationships matter and do not simulate structure with spaces.

Use checks as a review aid

Megal Publisher’s Accessibility Checker reviews publication title and language, picture alt text, colour contrast, empty text boxes, very small text, table structure and PDF-tagging considerations. Treat findings as prompts for human review rather than automatic approval. Keep essential instructions in live text rather than embedding them only in the front image.. PDF export includes a tagged structure tree, but it is not claimed as PDF/UA-certified; verify reading order and semantics in the final file.

Use before sign-off

A short working checklist

Accessibility review checklist

  1. The publication has a meaningful title and language.
  2. Headings describe content and follow a logical sequence.
  3. Body text, captions and conditions remain readable at final size.
  4. Colour is not the only way information is distinguished.
  5. Informative images have useful alt text.
  6. Tables use genuine headers and a simple reading order.
  7. The final PDF is reviewed for its intended accessibility requirement.
Keep the source and proof together. Megal Publisher can keep the page objects editable in an .mpub project. Preserve the source facts and the approved output as separate records so later changes can be checked.

Continue the workflow

Related postcard guides

Move to the next production decision or compare the same task for another publication format.

Data for a postcard

Use this related guide to keep planning, editing and proofing decisions connected.

Foundational references: Microsoft Publisher alternative · Direct PUB import evidence · Megal Publisher instruction manual.

Build the reviewed version in Megal Publisher

Start from a blank page or an appropriate editable design, keep source facts beside the project and make a fresh proof after the final change.

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